Free Resource

The 30-Day Content Calendar for Coaches

A week-by-week posting framework any coach can follow — without spending hours writing

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Most coaches know they should be posting consistently — but stare at a blank screen every Monday. This calendar gives you a structured framework for every week of the month, with specific post ideas for LinkedIn, Instagram, and short-form video. Use it as-is, or learn how to create 30 days of content as a coach with a single voice note.

Your 30-Day Content Calendar

One theme per week. Three platforms. One post idea each. Copy, adapt, and post.

Week 1

Credibility Content

Build trust — share your story, client results, your methodology

LinkedIn

The moment I realized I needed to change my whole coaching approach (and what happened after)…

Instagram

Client went from [problem] to [result] in [timeframe] — here's the exact shift we made 👇

Short-form Video

The one-sentence methodology behind everything I teach my clients

Week 2

Education Content

Position your expertise — quick tips, common mistakes, frameworks

LinkedIn

The #1 mistake I see coaches make with [topic] — and the 3-step fix that actually works

Instagram

Quick tip for coaches: if you struggle with [pain point], try this framework instead 📌

Short-form Video

60-second breakdown: my [name] framework every coach needs to know

Week 3

Connection Content

Build your audience — behind the scenes, day in the life, honest opinions

LinkedIn

Honest take: what nobody tells you about [aspect of coaching] when you start out

Instagram

Behind the scenes: what a real coaching week looks like for me (the unglamorous truth) 👀

Short-form Video

Day in my life as a coach — from first client call to the thing I actually do at 5pm

Week 4

Conversion Content

Drive action — transformation stories, what you offer, direct CTA

LinkedIn

[Client name/type] came to me with [problem]. 90 days later, [transformation]. Here's what we did:

Instagram

If you're a coach struggling with [pain point], this is exactly what I help people with 🙋

Short-form Video

What working with me actually looks like — from first call to the moment everything clicks

Want to see how this works for your niche? See the Amplio page built for coaches →

Also free: Content Calendar for Consultants →

Also for freelancers: 30-Day Content Calendar for Freelancers →

Also for real estate agents: 30-Day Content Calendar for Real Estate Agents →

How to Fill This Calendar in 5 Minutes

You don’t need to write a single post. You just need to talk.

01

Record a voice note

Pick this week's theme — Credibility, Education, Connection, or Conversion — and talk for 3–5 minutes. No script. Just talk the way you'd explain it to a client.

02

Amplio generates your posts

Drop the voice note into Amplio. It writes a LinkedIn post, Instagram caption, and short-form video script — platform-specific, in your voice, from your words.

03

Schedule and done

Review, approve, and Amplio handles the scheduling. Your audience sees you consistently — without you writing a word.

Want Amplio to Fill This Calendar Automatically?

Drop a 5-minute voice note. Get 30 days of posts written for every platform.

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